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News › May 17, 2022

News

Origin Effects withdraws trademark petition against Revival Electric

May 17, 2022 · 3 sources

Origin Effects, the UK builder, has withdrawn its petition to cancel the trademark of US company Revival Electric, according to a report published on May 17, 20221. The report states that the two pedal companies appear to have reached an agreement1.

The petition had been filed with the United States Patent and Trademark Office. Documents dated November 20, 2019 confirmed that Origin Effects petitioned for cancellation of the Revival Electric mark, which was first registered in 20102. The dispute followed Origin's application on July 10, 2018 to register the mark "REVIVALDRIVE," which was rejected on November 5, 2018 on the grounds of confusion with the "REVIVAL ELECTRIC" mark2. Origin argued there was "no likelihood of confusion between the marks," but the refusal to register was reinstated2.

Origin's filings argued that the Revival Electric mark "has been discontinued with intent not to resume use" and should therefore be canceled, based on an inability to purchase products from Revival Electric's website, a lack of social media activity and an inability to contact founder Travis Harris2. Harris said the inactivity was due to a global shortage of a key component for pedal manufacture2. In a June 2021 statement, Origin Effects founder Simon Keats said the company had sought a settlement, including an offer to rebrand its products, and that "There is no lawsuit against Revival Electric"2.

The report of the withdrawal gives no terms of the agreement and does not state a date for the withdrawal beyond its publication on May 17, 20221. It also does not say whether the RevivalDRIVE name is affected. Origin Effects had previously renamed its RevivalTREM Bias Tremolo pedal as the DELUXE61 Amp Tremolo & Drive, a decision the company said was not a result of the dispute and reflected the features of the pedal; the RevivalDRIVE was to continue with its name unchanged3.

Sources (3)
  1. Guitar Gear Gems: Sensation Fuzzdrive, Warble Swell Echo MKII & TWO, gearnews.com
  2. Origin Effects accused of attempting to “strip” Revival Electric of its name | Guitar World, guitarworld.com
  3. Origin Effects has renamed its RevivalTREM pedal | MusicRadar, musicradar.com